Education

Ph.D, Management, Bharathiar University Coimbatore, 2012

M.B.A, Periar University, Salem, 2011

SET: State Eligibility Test for Lectureship, Bharathiar University, Coimbatore, 2006

M.Phil, Entrepreneurship, Madurai Kamaraj University – Madurai, 2004

M.B.A, Karpagam Arts and Science College ,Coimbatore, 1998

B.E- Civil Engineering, Coimbatore Institute of Technology, Coimbatore, 1994

DCRE, S.R.M.V. Polytechnic College, 1987

Professional Experience

Professor, D.J.Academy for Managerial Excellence, Coimbatore, Tamilnadu (2021- till date)

Professor Sri Krishna College of Technology, Coimbatore, Tamil Nadu (01.07.2017-08.02.2021)

Professor, Sri Krishna College of Engineering and Technology, Coimbatore, Tamil Nadu (01.05.2017-30.06.2017)

Assistant Professor, Sri Krishna College of Engineering and Technology, Coimbatore, Tamil Nadu (15.07.2011-30.04.2017)

Assistant Professor of MBA, Sri Venkateswara institute of Information Technology &Management, Coimbatore, Tamil Nadu, 11.06.2008 to 08.04.2011

Lecturer, Hindusthan College of Engg. & Technology – Coimbatore, Tamil Nadu(06-07-2006-31-05-2008)

Lecturer ,SNR SONS College – Coimbatore, Tamil Nadu(04.07.2002-29.06.2006)

Lecturer, Sankara College of Science and Commerce – Coimbatore, Tamil Nadu(14.09.99-03-07-2002)

Apprentice/Trainee, Textool Company Ltd, Coimbatore, Tamil Nadu(11.01.1995-10.07.1996)

Technical Assistant, Textool Company Ltd, Coimbatore, Tamil Nadu(1.08.1996-01.01.1997)

Civil Engineer, Senthilkumar Associates – Coimbatore, Tamil Nadu(03.02.1991-02.12.1994)

Civil Engineer, Surya Constructions – Coimbatore, Tamil Nadu(05.01.1988-05.01.1991)

Publications

1. Impact Of Human Resource Management Practices On Organizational Commitment in Small Scale Industries In Coimbatore District, International Journal of Business and Administration Research Review,(ISSN-2348-0653), Volume No-2,IssueNo:11, July – Sep, 2015.pp-164-168(Impact Factor-3.072)
2. A Study On Factors Influencing Consumers’ Web Based Shopping In Coimbatore, International Journal of Management and Social Science Research Review (ISSN -2349-6738), Volume No-1Issue No-15, Sep – 2015, pp-328-332(Impact Factor-3.029)
3. A Study On TQM Practices and Organizational Performance of SMEs In Coimbatore District, International Journal of Multidisciplinary Research Review in Feb-2016.(ISSN 2395-1877) , Issue.2, Feb – 2016, pp-195-198 Impact Factor 2.262
4. A Study On Impact of Dimensions Of JIT On Performance Of automobile Manufacturing Sector In Chennai,(PCMRA0718),“Primax International Journal of Commerce & Management Research Academy”in March 2016- Impact Factor3.53(ISSN 2321-3604
5. A Study on Factors influencing Consumers online shopping Behavior in Cbe. Primax International Journal of Commerce & Management Research Academy,Primax Research Center, Bangalore –July 2016
6. A Study on Consumer’s Perception and Purchase Intentions towards Eco-Friendly Products in Coimbatore city. Asian Journal of Research in Social Sciences and Humanities Vol. 6 and No. 8, 1794 – 1802 August- 2016 ,ISSN No. 2249-7315.
7. A case study on Total Productive maintenance (TPM) in Automobile Industry in Chennai. International Journal of Multidisciplinary research review Vol No-1-Issue no-19-.(ISSN 2395)-Impact factor -3.567-Sep 2016.
8. “A Study On Factors Affecting Employee Retention In Manufacturing Enterprises In Coimbatore District” was published in International Journal of Management (IJM), Volume 8, Issue 2, March – April 2017, pp. 123–128; ISSN Print: 0976-6502 and ISSN Online: 0976-6510; Journal Impact Factor (2016): 8.1920 – Thomson Reuters’Researcher ID: C-8925-2016.
9. A Study on Factors Influencing Purchase Intentions towards Organic Products among Consumers In Coimbatore City. Published research paper in International Journal of Multidisciplinary Research Review (IJMDRR) peer reviewed and refereed journal, Volume- 1, Issue- 25, March 2017, pp. 79-82.”
10. 10. Published an article in International Journal of Mechanical Engineering and Technology (IJMET) Volume 8, Issue 10, October 2017, pp. 836–843, Article ID: IJMET_08_10_090-ISSN Print: 0976-6340 and ISSN Online: 0976-6359-Impact Of Supply Chain Management Practices On Competitive Advantage Of Small Manufacturing Firms In Coimbatore District.
11. A Research on Purchasing Behaviour of Consumers through Digital Marketing in Coimbatore District – Volume 81 – November-December 2019 – Page No. 4600 – 4605- 2019. ISSN: 0193-4120 -Journal name : Test engineering and management .
12. A Study on Impact of factors affecting use Of Green Logistics on performance of Garment Units In Tirupur District in International Journal of Disaster Recovery and Business Continuity- ISSN: 2005-4289 IJDRBC – Vol. 11, No. 1in 2020 Publisher : Science & Engineering Research Support society .

C0nference Publications:

1. Published an article in International Journal of Mechanical Engineering and Technology (IJMET) -A Study on Influence of Supply Chain Management Practices on Product Quality and Performance of Organized Retail Sector in Tamil Nadu -ISSN 0976-6359, Volume 9, Issue 7, July 2018.
2. Participated and Presented a paper on “Crowd funding” in the International Conference on Crowd funding held on &7th & 8th January 2016

Patent Applied

A Patent Titled “Double Conversion Uninterrupted Power Supply System filed on 28-01-19(Ref.No./Application No: 314276-001)

Seminars/Conferences Attended:

1.  Paper presented in Two Day International Virtual Conference on Contemporary Practices of Technology and Management for Economic Growth (ICTMEG2020)- A Study On Impact Of Covid-19 On Micro, Small And Medium Enterprises (MSME) In Coimbatore District
2. International Conference on New Achievements in Multidisciplinary Research – 2019” at  Sri  Krishna  Arts  and  Science  College,   Coimbatore   on 26^th and  27^th September,2019.
3. One day B-Schools’ Leadership Conclave 2018 on 21-04-18, In New Delhi
4. Attended ICSBMR 2018 at VIT on 15^th and 16^th June 2018
5. 4.Two day International conference on “ Innovation, Entrepreneurship & Sustainable Value Chain in a Challenging Environment held on 29^th and 30 July 2016 at Primax Foundation, Bengaluru.
6. Participated and presented a paper on “Crowd funding” in the International Conference on Crowd funding held on &7^th & 8^th January 2016

Certifications: NPTEL Courses completed

He successfully completed Twenty Seven NPTEL/Swayam/Google on line certificate courses.

Consultancy

1. Conducted a Market explorative study for titan paints and chemicals Pvt Ltd,Coimbatore in October 2012
2. Conducted a Market Potential Survey for Ask Infra Pvt Ltd, Coimbatore in 2018

Conference Papers

1. Published an article in International Journal of Mechanical Engineering and Technology (IJMET) -A Study on Influence of Supply Chain Management Practices on Product Quality and Performance of Organized Retail Sector in Tamil Nadu -ISSN 0976-6359, Volume 9, Issue 7, July 2018.
2. Participated and Presented a paper on “Crowd funding” in the International Conference on Crowd funding held on &7th & 8th January 2016

Recognitions

NPTEL AWARDS

NPTEL Motivated Learner Star-2019

NPTEL evangelist Star-2019

NPTEL Discipline Star-2019

Mentorship appreciation Certificate for the course “Consumer Behaviour” during the semester Jan-Apr 2020 from NPTEL

Best Faculty Award-SKCET in 2016-2017

Best Faculty Award-SKCT in 2019-2020

Summary

He holds B.E, Degree in Civil Engineering and M.B.A &M.Phil. (Entrepreneurship) Degrees He completed his Ph.D. in management in the area of Marketing. He has qualified the State Eligibility Test for Lectureship (SET) conducted by the UGC in 2006. He has over eight years of industrial experience and Twenty one years of teaching experience. He has held various positions like Project Engineer (Wind Energy), Project head for various Civil Engineering Projects. His areas of interest are Operations Management, Supply Chain Management, Retail Marketing and Digital Marketing.  He had undertaken consultancy works in Titan paints and chemicals Pvt Ltd and Ask Infra Pvt Ltd.

His research papers have appeared in several reputed Indian and International Journals. He has also presented many research papers in national and International conferences. He had also delivered guest lectures in reputed institutions. He successfully completed Twenty Seven NPTEL/Swayam/Google on line certificate courses. He received best faculty award of Som, SKCET, during the year 2016-2017 and 2019-2020 in SKCT.